Reinventing Banking for Better Income

/ auto/ small/

Satya

03 Nov 2022

Summary :
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
  • Enhanced Access and Service Excellence to improve Customer Experience resulting into Higher Income
  • Key to better Income is New Age Customers
  • B2B: Bread to Business Policy Initiative:
  • More deposit, more funds from Bank, more earnings ventures, more income to Owners as well as Bank
  • Learning & Development Engine- Investing for Customer Excellence
I.      Indian Customers: Demographic Dividends

Presumed Customer Base can be enumerated as:

      By 2021, estimated population is around 1.4 billion,

      Youth(13 yrs to 35 yrs) is around 40%(approx.),

      Next 20 years, around 300 mn people will enter workforce,

      Hugely educated & working population are available in India,

      Opportunity to tap banking among untouched population,

      Long term banking depends on user experience.

 

II.    Indian Customers: Fast Changing Preferences

New Digital culture: Industry 4.0 encompassing ML, AI, Automation & Big Data empowers-

  1. Masses: to stay ahead in a dynamic technical & competitive landscape…
  2. E-commerce: Online spending is taking off enormously leading to commoditization of Daily Financial Services,
  3. Rising Affluence: More spending, efficiency & higher productivity,
  4. Multiple Choices: Better digital one wins away the customer,
  5. Specialized System & Process: Digitalized automation leads to system efficiency & innovation,
  6. Specific demographic group prefers specialized products & services ,
  7. Continuing Urbanization: speed of thought on health, home, marketplace and living.

 

III.  Along with everyday banking needs, customers are broadly categorized as per focus:

  • Households: focus on Basic Banking & Lending for personalized products and real-time offers, etc.
  • Business Owners:  focus on Major life events, including mortgages, project financing, equipment financing, and complex financing needs, etc.
  • Investors: focus on Wealth management and financing needs etc. 
  • Institutions: focus on Collection, wealth management & financing, etc.
  • Government: focuses on Schematic banking needs for distribution and financing etc.

 

Banking services

Acquiring & retaining above customers contribute Income to Bank.  For it, we need the robust facilities as under: 

  • Digital systems to equip Digital culture,
  • Anywhere, Real-time for easy access & acquiring,
  • Everyday Banking for transaction needs & retail lending,
  • Complex financing for business & growth,
  • Sectoral experts for guiding customers to changing space,
  • Personalized financial services for Demographic Group, 
  • Valued products for wealth management, etc,
  • Specialized services for HNIs, PIOs, NRIs & special status people.

 

All Needs are indispensable for Easy Access, Value Propositions & Service Excellence. Banking services had under gone a sea change in the process of time.

 

Banking Services: Evolution


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Focus:
equity
Sector Expertise:
auto